Description
- Adjustable arm directs light towards the required area
- Height adjusts extensively from 128 to 220 cm
- Depth can be changed from 50 to 130 cm
- White fabric shade measures 36 cm in diameter
- E27 holder accepts a replaceable light source
- Black structure is accented with brass-coloured details
The Visual Floor Lamp stands out for its generous adjustment range. Changing both the height and depth allows the fixture to adapt to different seating arrangements and lighting needs. Its long arm can bring the shade over an armchair, sofa or working area even when the base is positioned further away, making Visual especially useful where lighting needs to reach beyond the lamp’s footprint.
Wide adjustment range for flexible positioning
Visual adjusts from 128 to 220 cm in height and from 50 to 130 cm in depth. These dimensions allow its reach and overall scale to change considerably. Extending the arm brings the shade further into the room, while a more compact setting reduces the space occupied by the fixture.
The adjustable arm allows the light to be directed according to need. This makes Visual useful beside a reading chair, sofa or workspace, as well as in bedrooms and office environments where local lighting needs to be positioned around existing furniture.
The depth adjustment is particularly useful when the floor-lamp base cannot stand immediately beside the area being illuminated. The arm can reach towards the target while the base remains in a more practical position.
Black, brass and white fabric
Visual is made from metal, brass and fabric. Its appearance combines a black structure, brass components and a white fabric shade. In the overall visual composition, the brass-coloured details add a warmer contrast to the dark frame, while the white shade keeps the upper section lighter.
The shade measures 36 cm in diameter, giving it an appropriate scale for the lamp’s substantial adjustable structure. Even at its maximum 220 cm height, the fabric shade provides a clearly defined visual endpoint to the extended arm.
Rather than relying on decorative ornament, Visual is shaped by the relationship between its long adjustable frame, contrasting metal surfaces and textile shade.
Replaceable E27 bulb for adaptable lighting
The Visual Floor Lamp uses one E27 bulb with a maximum rating of 40 W. The bulb is not included, allowing the colour temperature and luminous output to be selected according to the room and intended use.
For reading or work, an E27 LED bulb can be selected according to the required amount of light. In a living room or bedroom, the bulb can instead be chosen to complement the surrounding ambient lighting.
Because the light source is replaceable, its characteristics can also be changed later without replacing the floor lamp itself. The adjustable arm then determines where the selected light is positioned.
The power switch is located on the cord, keeping everyday operation straightforward regardless of the arm setting.
Part of the coordinated Visual family
Visual belongs to the Design by Grönlund collection. The family also includes the Visual Table Lamp, Visual Ceiling Light and Visual Wall Lamp, allowing the same black, brass and white design language to be continued across several fixture types.
Within the family, its defining feature is the large 128–220 cm height range combined with 50–130 cm depth adjustment.












